Category Archives: Sales

How to Comply with Google Panda and Penguin Updates

Implementing effective SEO has evolved into a more “natural” and “social” process. Algorithm updates, particularly Google’s Penguin and Panda, are continuously changing the course of conducting search engine optimization. Penguin targets bad links while Panda goes after poor content. Google, through their algorithm updates, has reiterated that website owners and search engine optimization practitioners must […]

Read More

Improve Your Networking Skills With These Tips

Everyone has their own interpretation of what networking means and how one should behave at a networking event. Many have the attitude of “quantity is king” and they will race through events collecting as many business cards as possible without taking the time to establish quality rapport with other professionals. Hopefully, this isn’t the way […]

Read More

Sales Mistakes To Avoid

No matter what activity you do, whether its playing an instrument, playing golf or conducting sales meetings. You will make mistakes. Your experience and ability to reduce or even eliminate those mistakes will determine your success level in said activity. Don’t make a habit of these because they surely will make you look like an […]

Read More

Your Small Business Sidekick

Sometimes it’s a real grind to run your own business. To manage employees, deal with taxes, respond to customer requests, make sure your financials are up to date and then of course somewhere in between you must develop an effective sales, marketing and growth plan. Leading a companies growth, marketing and sales effort is a […]

Read More

Your Outsourced Marketing Department

Are your marketing needs growing?  You may need additional help with sales or marketing initiatives but your revenue hasn’t grown enough to support the needed staff. This is a common problem for small businesses. They have the need for more help and must force the growth but they are afraid to take the plunge due […]

Read More

Benefits of Blogging

So why should you spend all this time thinking of and generating new content for your company’s website? It is time consuming and it’s a process that requires dedication and consistency. Well don’t worry because your hard work will be worth it in the end if you do a solid job. Here’s why: 1. It […]

Read More

Win New Customers With LinkedIn: 4 Tips

Regardless of the size of your company, LinkedIn can be an excellent way to find new customers, according to Michael Pedone of SalesBuzz.com. Here’s his step-by-step method: 1. Conduct appropriately targeted searches. First, you probably want to sign up for a LinkedIn Premium account, because you’ll get bigger and better search results that way. However, you can […]

Read More

Dealing With Post Holiday Sales Challenges

SALES QUESTION: “I’ve had several prospects tell me to call them back “after the holidays” but now that the holidays are over, they are telling me to call next month or quarter. What gives?” Answer: That can be very frustrating for someone who needs to make a living selling by phone. On the one hand, […]

Read More

When to Connect with Prospects on LinkedIn?

SALES QUESTION: “When I cold call a prospect and they have some interest in my product, for example they take a demo, at what point should I invite this person to my LinkedIn network? Now? When the deal closes? Or somewhere in-between?” Answer: Is there a valid reason why you should both be connected? Answer […]

Read More

3 Social Media Tips for Sales Teams

socialmediatoday.com– Disclaimer: ‘Social’ is first and foremost about being engaging and social. I understand and appreciate this, as everyone should… That being said, lets talk about a less fashionable ‘S-word’: Sales. In the age of engagement, quality content, and the softly-softly social media approach, ‘sales’, along with its friend ‘selling’, has almost become a dirty word. Here’s an article from […]

Read More